Who ate all the πs?
It seems we’re all merrily gorging at the full-fat, quantum-calorific, byte-sized buffet of endless streaming digital content. Some of it’s great, some of it’s good, some bad and a lot utterly shite. Happy Days. But the faster we consume it, the slower we seem to get.
So here’s where responsibility raises its head. A brilliant digital strategy needs to offer a balanced digital diet of content - not just more shite peddling ‘so-what’ somethings to clog people’s fibre-light arteries. [You know who you are.]